Unless you have been living under a rock for the past 10 years, you are well aware that digital marketing is BIG business. Any time you use the Internet for anything (shopping, social media, research) you are presented with advertisements. But were you aware that there is a science to all of that marketing? That there are teams dedicated to studying trends, creating content and delivering those ads?
Take a look at a few statistics on digital marketing from Smart Insights:
- 60 percent of a marketer’s time is devoted to the digital marketing platform
- 71 percent of companies increased their digital marketing budget in 2015
- 78 percent of companies have a dedicated social media marketing team
Individual companies and marketing firms are on the hunt for employees with digital marketing skills. If a career in this exciting field seems right up your alley, start building your resume with an online degree in Digital Marketing!
Distance Minnesota and Northland Community and Technical College are pleased to announce the launch of our Digital Marketing AAS and Digital Marketing Certificate beginning fall semester. The program allows you to build a solid foundation in business and general marketing management and then dives into a more in-depth study of social media and digital marketing.
Contributed by: Nicole Seifert | Sr. Online Advisor